The HBDI®
The Herrmann Brain Dominance Instrument® is the world’s leading Thinking Styles assessment tool. It is backed by over 40 years of brain-based global research and scientific validation.
Measure and harness Cognitive Diversity
Maybe you’ve taken other assessments. But this isn’t a standalone, one-and-done ‘test’. The HBDI® is only the start to gaining full visibility into the way you and your team think, communicate, and work at your best.
THE WHOLE BRAIN® FRAMEWORK
The simple, effective Whole Brain® framework serves as a powerful common language across the broadest scope of application areas, from communication and team collaboration to decision-making, strategy, innovation, customer insights and diversity & inclusion.
HBDI® PROFILE
The HBDI® is a preference-based instrument developed from an understanding of neuroscience. It provides a validated positive and inclusive way to identify our thinking preferences without pigeonholing or non-productive labelling, as it fosters a positive psychology approach.
APPLICATION LEARNING MODULES
The benefits of the HBDI® and Whole Brain® Thinking is that it enables us to stretch our thinking. Our suite of application learning modules provide an ongoing journey that reinforces the learning and creates greater ROI for individuals, pairs, teams and entire organisations.
Cognitive Diversity forms the Building Blocks of Business
Our applications help your team leverage diversity of thought to add velocity and effectiveness at scale.
INDIVIDUAL THINKERS
Thinkers are the first to onboard to the Whole Brain® Model using our digital self-assessment and learning apps. Internalisation of Whole Brain® Thinking at the individual level sets up the organisation to realise the most business value from Herrmann. To emphasise the role that individual thought process plays in defining that business value, we refer to individuals as Thinkers. All of our applications are for Thinkers in various contexts.
THINKER PAIRS
TEAMS
For most organisations, teams drive goal attainment. Management, being the goal owners, are therefore responsible for the output of their teams. We work directly with management, providing team and sub-team dashboards to measure effectiveness and identify obstacles. Beyond that, application modules apply at this level to align work processes towards increasing velocity and business value output.
ORGANISATIONS
The organisation can do only what its teams are capable of. Which is why we begin at the individual level and scale up. Building the internal capabilities to innovate, produce, engage employees, and realise business synergies in pairs and teams means that a Herrmann-powered organisation will have those same capabilities, without the need for consultant support. More importantly, deploying the Whole Brain® Model at the organisational level means multiplying the insight you’ll gain.